Cambridge Analytica Rebranded: Meet the Spin-Offs Still Profiling You (Post 2 of 6)
Cambridge Analytica collapsed in 2018, but its methods never died. Former staff and investors re-emerged in new firms—Emerdata, Auspex, and Data Propria—still using psychological profiling and micro-targeting to influence politics. Same game, same players, new names - your the target!